Introduction to Marketing

by Richard L. Lynch and etc.

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  • ISBN10 0070391912
  • ISBN13 9780070391918
  • Publish Date 1 January 1984
  • Publish Status Out of Print
  • Out of Print 31 May 2000
  • Publish Country US
  • Publisher McGraw-Hill Education - Europe
  • Imprint McGraw-Hill Inc.,US
  • Format Hardcover
  • Pages 556
  • Language English