This work teaches you to make a winning argument in the boardroom, in the bedroom, at home or in the office, with your spouse, with your children, with your friends and and with your relations. The author's view is that argument is an art form, a technique which can be learnt, to give you advantage over your opponent and to persuade them that your view is the right view. But argument begins with the individual, and to argue successfully you must accomplish more than mere technique. You must communicate your individuality, not just your skill at manipulating words. The book addresses arguing in three parts: why we argue; how to argue effectively; and specific arguments for given situations.
- ISBN10 0330347748
- ISBN13 9780330347747
- Publish Date 7 February 1997 (first published 15 April 1996)
- Publish Status Unknown
- Out of Print 25 August 2011
- Publish Country GB
- Publisher Pan Macmillan
- Imprint Pan Books
- Edition New edition
- Format Paperback (B-Format (198x129 mm))
- Pages 320
- Language English