Marketing Challenges: Cases and Exercises: Instructor's Manual

by Lovelock

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  • ISBN10 0070388032
  • ISBN13 9780070388031
  • Publish Date 1 March 1993
  • Publish Status Out of Print
  • Out of Print 21 November 2011
  • Publish Country US
  • Publisher McGraw-Hill Education - Europe
  • Imprint McGraw Hill Higher Education
  • Edition 3rd edition
  • Format Paperback
  • Pages 600
  • Language English