Are intellectual property-leveraging and expansion strategies such as franchising and licensing good ways to grow your business? More and more companies--across an ever-expanding spectrum of products and services--are discovering that yes, they are.
- ISBN10 0814450245
- ISBN13 9780814450246
- Publish Date 13 May 1991
- Publish Status Out of Print
- Out of Print 16 June 2021
- Publish Country US
- Publisher HarperCollins Focus
- Imprint Amacom
- Format Hardcover
- Pages 250
- Language English