Competing by Design: Creating Value and Market Advantage in New Product Development

by John Stark and Craig Erhorn

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This step-by-step, hands-on guide explains how to reduce time to market for new products and effectively meet customer's needs. Demonstrates how to take advantage of the latest development tools and product design, use such proven techniques as robust design and QFD and assess and select the appropriate combination of tools, methodologies and strategies.
  • ISBN10 0939246449
  • ISBN13 9780939246441
  • Publish Date 1 May 1994
  • Publish Status Out of Print
  • Out of Print 11 October 2009
  • Publish Country US
  • Imprint Wight (Oliver) Publications Inc.,U.S.
  • Format Hardcover
  • Pages 300
  • Language English