You will learn how to devise your trade mark
The essential steps to ensure that you can use the mark
How to register and protect it
How to exploit multiple types of trade marks
The misconceptions regarding company names
Errors relating to domain names
How to use your branding to get free publicity
How to add value to your brand
A strategy to follow for expansion
Practical examples of trade marks
You will benefit from knowing the direct route to creating a strong branding. Everything in this book is fully supported with a wide range of examples from real life experiences. I will save you time, money and heartache by telling you what to do and what to avoid. Read how dangers can be avoided, businesses improved, new angles for old business, create new lines and obtain free publicity.
Learn how to go about devising your trade mark. The essential steps to ensure that you can use, register and protect it. Read how easy it is to add value to your brand and use branding to get free publicity.
- ISBN10 1365053717
- ISBN13 9781365053719
- Publish Date 14 January 2014
- Publish Status Active
- Imprint Liam Birkett
- Format Hardcover
- Pages 114
- Language English