A Framework for Marketing Management with Marketing Plan Pro, Version 4.0

by . . Palo Alto Software and Philip R Kotler

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  • ISBN10 0582833507
  • ISBN13 9780582833500
  • Publish Date 31 July 2003
  • Publish Status Out of Print
  • Out of Print 13 January 2006
  • Publish Country GB
  • Publisher Pearson Education Limited
  • Imprint Prentice-Hall
  • Language English