Marketing Without Advertising: Brand Preference and Consumer Choice in Cuba

by Emilio Morales and Joseph L. Scarpaci

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  • ISBN10 1283463075
  • ISBN13 9781283463072
  • Publish Date 1 January 2011
  • Publish Status Active
  • Out of Print 11 March 2015
  • Publish Country US
  • Publisher Taylor & Francis Ltd
  • Imprint Routledge
  • Format eBook
  • Pages 252
  • Language English