This comprehensive text offers an engaging look into new and traditional strategic management topics. Its thorough coverage helps students develop an understanding of the wide range of theories and research available in this field–from competitive strategy and industry analysis to environmental trends and ethics. Integration of international issues throughout provides an essential understanding of global economics and its impact on business activities in any location.
- ISBN10 0131494600
- ISBN13 9780131494602
- Publish Date 9 November 2005 (first published 21 August 2003)
- Publish Status Out of Print
- Out of Print 15 March 2021
- Publish Country US
- Imprint Pearson
- Edition 10th edition
- Format Paperback
- Pages 648
- Language English