Strategic Market Decisions: A Reader

by Keith K. Cox and Vern J. McGinnis

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  • ISBN10 0138510229
  • ISBN13 9780138510220
  • Publish Date April 1982
  • Publish Status Out of Print
  • Out of Print 10 March 1994
  • Publish Country GB
  • Publisher Longman
  • Imprint Longman Higher Education
  • Format Paperback
  • Pages 416
  • Language English