This great value Multi Pack combines the expertise of best selling author Frances Brassington's "Essentialsof Marketing "(ISBN:0273687859) with the brand new "Marketing in Practice DVD" (ISBN: 0273681028) which includes a series of real life case studies from some of the world's leading businesses.
- ISBN10 0582849799
- ISBN13 9780582849792
- Publish Date March 2004
- Publish Status Out of Print
- Out of Print 25 October 2006
- Publish Country GB
- Publisher Pearson Education Limited
- Imprint Longman
- Language English