Business Strategy and Retailing

by Gerry Johnson

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A unique volume which sets out to document the dramatic change in the retail sector in the 1980's by bringing together a collection of specially commissioned papers concerned with retailing. By looking at the major issues in retailing such as how retailers are coping with economic and social change, how strategy is determined and implemented, and the impact of public policy, this book aims to show through a variety of themes what lies behind the successes and failures of retailing.
  • ISBN10 0471913375
  • ISBN13 9780471913375
  • Publish Date 15 April 1987
  • Publish Status Out of Print
  • Out of Print 18 February 2022
  • Publish Country GB
  • Publisher John Wiley and Sons Ltd
  • Imprint John Wiley & Sons Ltd
  • Format Hardcover
  • Pages 306
  • Language English