This book presents creative and innovative packaging design examples, explaining the basic principles of packaging from different perspectives such as structure, materials, and visual design. It features a variety of classic and new packaging materials, and provides an overview on the application of these materials in packaging. A good packaging design infuses energy into the product, as well as sparking consumers' interest in exploring the product within. The publication discusses fundamental issues relating to packaging structure and showcases innovative packaging design, taking into account the main functions of packaging: protection, portability and interactivity.
- ISBN10 8417656316
- ISBN13 9788417656317
- Publish Date 20 January 2022
- Publish Status Active
- Publish Country ES
- Imprint Hoaki
- Format Paperback
- Pages 320
- Language English