Marketing in Action: A Reader

by Keith K. Cox and E A Blair

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  • ISBN10 0135601371
  • ISBN13 9780135601372
  • Publish Date 1 January 1989
  • Publish Status Out of Print
  • Out of Print 14 September 1995
  • Publish Country US
  • Imprint Prentice Hall
  • Format Paperback
  • Pages 240
  • Language English