This authoritative documentary history begins with the poster and goes on to chart the development of word and image in brochures and magazines, advertising, corporate identity, television and electronic media, and the effects of technical innovations such as photography, the computer and digital technology.
With over 800 illustrations fully integrated with the text, this indispensable account is uniquely clear, comprehensive and absorbing.
- ISBN13 9780500203477
- Publish Date 20 August 2001 (first published 30 August 1994)
- Publish Status Active
- Out of Print 5 March 2021
- Publish Country GB
- Imprint Thames & Hudson Ltd
- Edition Revised and expanded edition
- Format Paperback
- Pages 232
- Language English