Winter Sports in Vintage Poster Art: Snow, Luxury & Pleasure

by Jean-Daniel Clerc and Jean-Marc Giroud

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For more than 100 years, winter sports have been an integral part of the image of mountainous regions. Skiing in particular became the “in” activity for the rich and beautiful during the “roaring twenties”. The sport was as much about competition as it was about an exclusive lifestyle. Since that time, winter sports destinations have adver tised their assets through artistically designed posters. Renowned Artists have used pencils and water colors to express the ideals of winter vacations in top Alpine locations such as St. Moritz, Chamonix and Gröden, as well as dream places like Vail and Whistler in the Rocky Mountains. The collection in this book documents the stylistic development while presenting in different chapters the most beautiful and exceptional posters of the era.
  • ISBN13 9783037681855
  • Publish Date 20 October 2014
  • Publish Status Active
  • Publish Country CH
  • Imprint Braun Publishing AG
  • Format Hardcover
  • Pages 216
  • Language English