Case Studies in Merchandising Apparel and Soft Goods

by Michele M Granger

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This book asks readers to act as business consultants in a variety of hypothetical work settings, from apparel and soft goods manufacturing to retail sales. Presenting real-life business situations, the cases encourage readers to offer original ideas for problem-solving and troubleshooting. Brief narratives introduce case studies in each chapter. An interdisciplinary approach examines the clothing, textiles and soft goods industries.
  • ISBN10 1628927216
  • ISBN13 9781628927214
  • Publish Date 27 December 1995
  • Publish Status Active
  • Publish Country US
  • Publisher Bloomsbury Publishing PLC
  • Imprint Fairchild Books