Market Segmentation in the Indonesian Banking Sector: The Relationship Between Demographics and Desired Customer Benefits (Henley Working Paper)

by Adrian Sargeant and L. Alfansi

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  • ISBN10 1861810784
  • ISBN13 9781861810786
  • Publish Date February 1999
  • Publish Status Active
  • Publish Country GB
  • Imprint Henley Management College
  • Format Paperback
  • Pages 35
  • Language English