The E-Privacy Imperative: Protect Your Customers' Internet Privacy and Ensure Your Company's Survival in the Electronic Age

by Mark S. Merkow and James Breithaupt

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Book cover for The E-Privacy Imperative

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The E-Privacy Imperative is especially designed to help Web site owners and operators protect themselves, their customers, and their businesses through careful technology practices and responsible information handling. Readers will:
-- Understand the key arguments of privacy advocates, including major threats to privacy and federal regulations concerning privacy.
-- Learn to avoid both purposeful and accidental or negligent invasions of privacy.
-- Communicate security and privacy policies to customers and potential customers -- to assuage their fears and keep them coming back for more.
  • ISBN10 0585394806
  • ISBN13 9780585394800
  • Publish Date December 2002 (first published 22 January 2002)
  • Publish Status Active
  • Publish Country US
  • Publisher HarperCollins Focus
  • Imprint Amacom
  • Format eBook
  • Language English