Multipack: Principles of Marketing:European Edition with Consumer Behaviour: A European Perspective

by Philip Kotler, Gary Armstrong, John Saunders, Veronica Wong, Michael R. Solomon, Gary Bamossy, and Soren Askegaard

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This is a great value multipack containing Kotler: Principles of Marketing Euro Edition (0273646621) and Bammossy: Consumer Behaviour (027365182x).
  • ISBN10 0582833019
  • ISBN13 9780582833012
  • Publish Date 11 September 2003
  • Publish Status Out of Print
  • Out of Print 5 May 2012
  • Publish Country GB
  • Imprint Pearson Education Limited
  • Format Paperback
  • Pages 4
  • Language English