The Customer Challenge

by Tom Johnson

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Book cover for The Customer Challenge

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This is a factual account of how BT developed into a vigorous private company with a customer service programme which gave them a competitive edge. The book shows readers how they can transform their own customer service, using key factors to success to do so.
  • ISBN10 0273626337
  • ISBN13 9780273626336
  • Publish Date 27 June 1997
  • Publish Status Out of Print
  • Out of Print 31 October 2009
  • Publish Country GB
  • Imprint Pearson Education Limited
  • Format Hardcover
  • Pages 256
  • Language English