Structural Packaging Art has it all wrapped up, literally! Presenting the most innovative and imaginative graphic designs and technical constructions using paper and cardboard to promote a range of products from snacks to stationery, to teabags and truffles. All are designed to create a unique identity and brand within a highly competitive consumer market, colourful and eye-catching, quirky and desirable these wrappings are about first impressions with the focus on presenting each item as a 'gift' to be purchased, then savoured and enjoyed as an essential feature of the whole product experience.
- ISBN13 9789881468734
- Publish Date 26 January 2017
- Publish Status Active
- Out of Print 27 January 2021
- Publish Country HK
- Imprint Artpower International
- Format Hardcover
- Pages 300
- Language English