Strategic Marketing Management, 7th Edition

by Alexander Chernev

Philip Kotler (Foreword)

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Book cover for Strategic Marketing Management, 7th Edition

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  • ISBN10 1936572176
  • ISBN13 9781936572175
  • Publish Date 1 August 2012
  • Publish Status Active
  • Imprint Cerebellum Press
  • Format eBook
  • Language English