Based on the authors' market-leading E-Commerce. Business. Technology. Society., this brief book offers the same thought-provoking and current content but in a brief format. E-Commerce Essentials emphasizes the three major driving forces behind E-commerce-technology change, business development, and social issues-to provide a coherent conceptual framework for understanding the field.
- ISBN10 0201748169
- ISBN13 9780201748161
- Publish Date March 2003
- Publish Status Out of Print
- Out of Print 31 August 2005
- Publish Country GB
- Publisher Pearson Education Limited
- Imprint Addison Wesley
- Format Paperback
- Pages 400
- Language English