Television: The Public's View (Independent Television Commission Research Monograph.)

by Barrie Gunter and Carmel McLaughlin

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Book cover for Television

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This book, which looks at the ITC's 1991 survey of attitudes to television, provides an overview of the public's view about key broadcasting issues including people's use of television and their opinions about what they see. This survey, which was begun by the Independent Broadcasting Authority, has (except for 1978) run every year since 1970. Each year the survey asks a "core" series of identical questions on viewers' opinions about Independent Television and for comparision purposes about the BBC. These questions deal with people's possession of broadcasting and other home entertainment hardware, such as TV sets, video recorders and home computers; their reception of different television services (satellite, cable and teletext); and their opinions relating to programme standards, the role of TV news, impartiality, taste and decency issues and the regulation of television.
  • ISBN10 0861963482
  • ISBN13 9780861963485
  • Publish Date March 1992
  • Publish Status Active
  • Out of Print 9 November 1998
  • Publish Country GB
  • Imprint University of Luton Press
  • Format Hardcover
  • Pages 80
  • Language English