New Approach to Physical Distribution

by James N. Arbury and etc.

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By really looking at customer needs - then designing across corporate functions - Japanese manufacturers have not only reduced pre-launch time and after-launch tinkering, but also increased customer satisfaction. Now, Quality Function Deployment (QFD) is within the reach of worldwide companies - as this book introduces this dynamic method of improving business performance. The book shows managers and organizations how to tap QFD's powerful problem-solving and decision analysis capabilities, and apply them to every-day business issues. Readers learn how to: use teams to identify and solve problems; compress the time needed to solve problems and introduce new products; capture customers' true perception and convert them into meaningful data; and define quality in terms of customer's needs and wants.
  • ISBN10 081445139X
  • ISBN13 9780814451397
  • Publish Date 31 May 1993
  • Publish Status Out of Print
  • Out of Print 10 September 1998
  • Publish Country US
  • Publisher HarperCollins Focus
  • Imprint Amacom
  • Format Hardcover
  • Pages 127
  • Language English