'The Future Unwrapped' provides a lively polemic on the importance of forecasting to the future. The authors demonstrate how and why properly constructed analysis of the future operating environment is an essential first step to improving competitiveness and performance in an ever-globalising world.
- ISBN13 9780470662274
- Publish Date 29 December 2011 (first published 30 September 2011)
- Publish Status Cancelled
- Publish Country US
- Imprint John Wiley & Sons Inc
- Format eBook
- Pages 256
- Language English
- URL http://wiley.com