Multipack: Principles of Marketing with Marketing Planning

by Angela Hatton, Philip R Kotler, and Gary Armstrong

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This great value multipack contains Kotler: Principles of Marketing 10e (0131212761)and Hatton: Marketing Planning (0273649329).
  • ISBN10 058283306X
  • ISBN13 9780582833067
  • Publish Date 2 October 2003
  • Publish Status Out of Print
  • Out of Print 12 January 2006
  • Publish Country GB
  • Imprint Pearson Education Limited
  • Edition 10th edition
  • Format Paperback
  • Language English