Case Studies in Marketing: The Indian Context

by Rajan Srinivasan

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  • ISBN10 8120327713
  • ISBN13 9788120327719
  • Publish Date 15 March 2006 (first published 30 August 2004)
  • Publish Status Active
  • Publish Country IN
  • Publisher PHI Learning
  • Imprint Prentice-Hall of India Pvt.Ltd
  • Edition 3rd Revised edition
  • Format Paperback
  • Pages 324
  • Language English