Services Marketing: The Indian Context

by R. Srinivasan

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  • ISBN13 9788120350342
  • Publish Date 30 October 2014 (first published 30 October 2004)
  • Publish Status Active
  • Publish Country IN
  • Imprint PHI Learning
  • Edition 4th Revised edition
  • Format Paperback
  • Pages 304
  • Language English