Richard Watson provides a balanced treatment of the technical and business sides of managing data. Management of data has never been more critical for organizations of any size. This book discusses the technical aspects of database design and implementation as well as the why and how of the management of databases, and the managerial issues and business philosophy behind databases. The text includes sections on UML for data modelling, server-side scripting (PHP) for linking a database to Web server, XML, data warehousing, OLAP, and data mining. It also contains useful reference sections, with deep coverage of data modelling and SQL, that should help information systems professionals throughout their careers. The book provides a more managerial outlook.
- ISBN10 0471418455
- ISBN13 9780471418450
- Publish Date 23 August 2001 (first published 16 June 1998)
- Publish Status Out of Stock
- Out of Print 16 January 2011
- Publish Country US
- Imprint John Wiley & Sons Inc
- Edition 3rd Revised edition
- Format Hardcover
- Pages 624
- Language English