America between 1885 and 1905 was in the heat of a poster craze. The country's finest artists and illustrators were commissioned to design advertising posters whose popularity soon overshadowed the products they were meant to promote.Designed to Sell presents vintage posters by 45 artists, including Maxfield Parrish, Blanche McManus, and Maurice Prendergast. Essays describe innovations in printing, compare American and European posters, and explain the emergence of a new profession -- graphic design. Biographical notes on the artists include eight women. Special technical notes outline historic printing methods and explain how an artist's drawing becomes a poster.
- ISBN10 0917046382
- ISBN13 9780917046384
- Publish Date 1 February 1997
- Publish Status Out of Stock
- Out of Print 18 January 2001
- Publish Country US
- Imprint University of Virginia Press
- Format Paperback
- Pages 120
- Language English