Marketing Strategy

by David W. Cravens

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  • ISBN10 007710823X
  • ISBN13 9780077108236
  • Publish Date 1 February 2004
  • Publish Status Out of Print
  • Out of Print 20 November 2009
  • Publish Country US
  • Publisher McGraw-Hill Education - Europe
  • Imprint McGraw-Hill Inc.,US
  • Pages 696
  • Language English