Multipack: Principles of Marketing with International Marketing

by Svend Hollensen, Philip R Kotler, and Gary Armstrong

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This great value online course pack contains Adcock: Marketing Principles and Practice 4e (027364677X) and a pin card for access to the Principles of Marketing Online Course (0273676210).
  • ISBN10 0582833094
  • ISBN13 9780582833098
  • Publish Date 2 October 2003
  • Publish Status Out of Print
  • Out of Print 13 January 2006
  • Publish Country GB
  • Imprint Pearson Education Limited
  • Edition 10th edition
  • Format Paperback
  • Language English