Your company's identity, products, services, and strengths are all represented by its written communications. From business plans and sales presentations to newsletters and e-mail marketing, the way the company comes across on a page or screen can make the difference between big success and big trouble.The AMA Handbook of Business Documents takes the guesswork out of preparing firstclass written pieces of every type. Packed with dozens of sample documents and practical tips, this handy guide is everything you need to create:
Proposals Memos E-mails Press releases Collection letters SpeechesTechnical, research and lab reports Sales letters Policies and proceduresWarning letters AnnouncementsSuited equally to executives, entrepreneurs, managers, and administrative staff anyone charged with putting a business's intentions into words The AMA Handbook of Business Documents is a versatile, powerful, and indispensable toolbox.
- ISBN10 6613099791
- ISBN13 9786613099792
- Publish Date 10 May 2011 (first published 1 January 2011)
- Publish Status Active
- Out of Print 7 March 2012
- Publish Country US
- Imprint AMACOM/American Management Association
- Format eBook
- Pages 224
- Language English