Effective Business Policy: A Skills and Activity-based Approach (Effective Management S.)

by Alan Anderson and Dennis Barker

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Book cover for Effective Business Policy

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This work is part of a series of management-training texts allying student-centred learning to core business knowledge. Each text provides a complete resource for managers, trainers and students of business who are studying at NVQ levels 4 and 5. In each of the main functional areas of business the books take a highly-developed activity-based approach to learning and link key generic management skills to underpinning knowledge and concepts. Using a wide range of examples and cases, this book is designed to enable managers to develop, implement and evaluate a business policy which should help them to achieve their organization's goals. It should also allow both the student and the manager to understand the interaction of the external and internal business environment.
  • ISBN13 9780631191254
  • Publish Date 20 May 1994
  • Publish Status Out of Print
  • Out of Print 11 June 1999
  • Publish Country GB
  • Publisher John Wiley and Sons Ltd
  • Imprint Blackwell Publishers
  • Format Paperback
  • Pages 256
  • Language English