The Ultimate Book of Business Breakthroughs tells the stories behind the greatest business decisions of all time and draws out the critical and universal lessons. From Mickey Mouse to the invention of mass production at Ford, and from "just doing it" with Nike to General Electric's research laboratory, these business breakthroughs show how imagination, guts and conviction can transform a business or industry overnight.
- ISBN10 1841120286
- ISBN13 9781841120287
- Publish Date 1 December 1999
- Publish Status Out of Print
- Out of Print 6 August 2002
- Publish Country GB
- Publisher John Wiley and Sons Ltd
- Imprint Capstone Publishing Ltd
- Format Paperback
- Pages 256
- Language English