Since winning a national book award in 1966, this classic text has continued to cover both the major research findings of business and societal relations and the thoughts and actions of business practitioners who have struggled both successfully and unsuccessfully with tough human and social problems. This edition features: new ethics case study; new theme of global enterprise running throughout the book; more attention to ecological issues and problems; and coverage of women in business.
- ISBN10 0070155321
- ISBN13 9780070155329
- Publish Date 1 December 1980
- Publish Status Active
- Out of Print 17 November 2023
- Publish Country US
- Publisher McGraw-Hill Education - Europe
- Imprint McGraw-Hill Inc.,US
- Edition 4th ed.
- Format Hardcover
- Pages 651
- Language English