How do creative people create?Where do they get their ideas?For many, "brainstorm" sessions are a starting point. But huge numbers of creative people go through creative annuals or other books showing large amounts of work by top creative people. (Author David Carter calls this process "solitary brainstorming.") The Big Book of New Design Ideas was created for this specific purpose. Each piece was selected based on its potential to trigger an idea in the mind of the reader. Look at the logo section: you'll see a lot of different techniques there. Suddenly, you see a logo that "triggers" an idea. And that idea may have nothing at all to do with the one you just saw. That's pretty much how this book works. For everybody who uses the works of others to inspire their own ideas, this book is the one that should be on the shelf.
- ISBN10 0060833092
- ISBN13 9780060833091
- Publish Date 23 August 2005 (first published 25 November 2003)
- Publish Status Out of Stock
- Out of Print 7 June 2021
- Publish Country US
- Imprint Harper Design
- Edition New edition
- Format Paperback
- Pages 384
- Language English
- URL http://harpercollins.com.au/9780060833091