E-Commerce: Fundamentals and Applications

by Henry Chan, Raymond Lee, Tharam Dillon, and Elizabeth Chang

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Book cover for E-Commerce

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A comprehensive introduction to the underlying technologies of e-commerce
This book explores the full range of technologies, protocols, and techniques necessary for building successful e-commerce sites. The authors begin with an overview of the Internet and the Web, then quickly move on to explain server-side programming techniques, cryptography and Internet security, and how to take advantage of leading-edge technologies such as mobile agents, WAP, XML, and data mining tools. Placing this technical know-how in business context, the authors then walk readers through actual e-commerce applications, from Internet payment systems to Web advertising and publishing. A running case study depicting a Virtual Book Store (VBS), step-by-step programming exercises, and real-world examples round out this highly practical, easily accessible guide.
  • ISBN10 0471493031
  • ISBN13 9780471493037
  • Publish Date 20 November 2001
  • Publish Status Active
  • Publish Country US
  • Imprint John Wiley & Sons Inc
  • Format Paperback
  • Pages 512
  • Language English