Major differences along the supply chain between B2B and B2C marketing with regard to Fast-Moving-Consumer-Goods (FMCG)

by Sebastian Meyer

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  • ISBN10 363877029X
  • ISBN13 9783638770293
  • Publish Date 6 September 2007
  • Publish Status Active
  • Imprint Grin Verlag
  • Format Paperback (US Trade)
  • Pages 40
  • Language English