Business Marketing is an academic textbook written from a marketing management perspective. It is about the marketing methods, issues and principles associated with the relationships and interactions between organisations.
- ISBN10 1283321416
- ISBN13 9781283321419
- Publish Date 1 January 2011
- Publish Status Active
- Out of Print 17 February 2015
- Publish Country US
- Imprint Goodfellow Publishers
- Format eBook
- Language English