The Language of Success

by Tom Sant

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Book cover for The Language of Success

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Language is the medium of business. To be successful, we need to communicate effectively in writing. That's true whether we are providing instructions to our colleagues, communicating with our customers, or advising our direct reports. We must be able to deliver clear, accurate messages that inform, persuade and motivate. Unfortunately, people lapse into habits that interfere with their ability to communicate. The Language of Success shows readers how to avoid these mistakes, and to write lucid, concise, and accurate e-mails, letters, performance appraisals, and presentations. Now anyone can master the lost art of clear writing and: eliminate ambiguities, jargon and grandiose claims * master proper paragraph structure so the message doesn't get muddled * avoid wishy-washy or misleading terms like "world class" or "state of the art" * write clear concise sentences that follow the "first time right rule" * use e-mail professionally and efficiently * create career-enhancing reports Honest and authoritative, The Language of Success will gives readers practical techniques to help readers cut through the fluff, guff, geek, and hyperbole, write exceptional business documents, and get their message heard.
  • ISBN10 6611271392
  • ISBN13 9786611271398
  • Publish Date 23 January 2008 (first published 1 January 2008)
  • Publish Status Active
  • Out of Print 27 September 2011
  • Publish Country US
  • Imprint Amacom Books
  • Format eBook
  • Pages 224
  • Language English