Cases in Marketing Research

by William G Zikmund

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  • ISBN10 0030576369
  • ISBN13 9780030576362
  • Publish Date 1 January 1982
  • Publish Status Out of Print
  • Out of Print 4 May 2011
  • Publish Country US
  • Imprint Dryden Press
  • Format Hardcover
  • Pages 344
  • Language English