Ulrike Arnhold

3 books • 2 series

Jan 1, 2010
Cover of User Generated Branding: Integrating User Generated Content Into Brand Management

User Generated Branding: Integrating User Generated Content Into Brand Management

Jan 1, 2010
Cover of User Generated Branding

User Generated Branding (Innovatives Markenmanagement)

Dec 11, 2008
Cover of User Generated Branding: State of the Art of Research

User Generated Branding: State of the Art of Research (Markenmanagement, #8)