Failure: Business Blunders

by Kristy Stark

Published 1 August 2018
Many large companies and business owners have experienced failures. In an attempt to grow their companies and keep up with the demands of consumers, businesses like Sony, Ford, and Frito-Lay took risks that crash-landed instead of paying off. Learn about some of the biggest business blunders that companies have made with this informational text that is packed with fun facts, fascinating sidebars, and high-interest content. Featuring TIME content and images, this nonfiction book has text features such as a glossary, an index, and a table of contents to engage students in reading as they build their comprehension, vocabulary, and reading skills. The Reader's Guide and extended Try It! activity increase understanding of the material, and develop higher-order thinking. Check It Out! offers print and online resources for additional reading. Keep students reading from cover to cover with this captivating text!

Legacy: Business Leaders

by Kristy Stark

Published 1 August 2018
Industry leaders have transformed their visions into businesses, products, and ideas that have changed the way people live. The world as we know it looks significantly different than it did just 15 years ago due to innovators such as Reed Hastings, Steve Jobs, Larry Page, Sergey Brin, Meg Whitman, and Jeff Bezos. Read the inspirational stories of these influential leaders with this informational text that is packed with fun facts, fascinating sidebars, and high-interest content. Featuring TIME content and images, this full-color nonfiction book has text features such as a glossary, an index, and a table of contents to engage students in reading as they build their comprehension, vocabulary, and reading skills. The Reader's Guide and extended Try It! activity increase understanding of the material, and develop higher-order thinking. Check It Out! offers print and online resources for additional reading. Keep students reading from cover to cover with this captivating text!