Wiley Desktop Editions
1 total work
A detailed blueprint for planning and executing special events with flair--and without unexpected surprises and expenses Special events such as fundraising galas, conferences, and product launches are complicated, fraught with thousands of details, and have to come off without a hitch. This book gives readers practical advice on every aspect of organizing and managing special events, such as how to choose the best venue; preparing and managing the budget; scheduling; coordinating food and beverages; selecting decor, themes, and entertainment; media; and staffing. Includes many forms, checklists, and tips for planning and managing events * Features examples of events where things went right--and wrong * Provides techniques to maximize savings and avoid surprises Judy Allen (Toronto, Ontario) is President of Judy Allen Productions, a full--service event planning production company that designs, produces, and orchestrates special events worldwide. She is a speaker at industry conferences and a contributor to such publications as Meeting and Incentive Travel magazine and Toronto Special Events.