Sustainability Decoded

by Laura Musikanski

Published 1 January 2013
The value chain is the tried and true foundation of any profitable business.Sustainability Decoded is a no-nonsense business book that shows you how to increase profits by integrating sustainability into your company's value chain. This practical guide provides innovative tools and approaches for adding value at each station, including: Sustainability Matrix Decision Tool for Codes of Conduct; Triple Bottom Line Short Form; Eco-Label Graphic Matrix; Sustainability Ratio Guide; Life Cycle Analysis Grid; Local-Global Scorecard; the Redesign Card; the Green IT Checklist; the Balanced Scorecard for Life; the Biomimcry Backwards Forwards Tool.Sustainability Decoded provides a profitable means to practice sustainability. It is as useful to the non-business person who needs a quick guide to the practicalities and principles of adding value right across business processes as it is to the seasoned business professional looking for practical and profitable inspiration from sustainability. Includes case studies on Patagonia, and One PacificCoast Bank.

Learn how to measure, manage and account for sustainability in your business in clear, simple and feasible steps.This book takes you from concept to innovation and back to action items for all aspects of sustainability. Each chapter has four sections: (1) a specific description of sustainability challenges, (2) an example of a business making a profit by sustainability problem, (3) an exercise challenging the reader to identify business solutions and (4) clear, simple takeaways.The book is structured around the world's most accepted guidelines for sustainability reporting, the Global Reporting Initiative.