CRC
3 total works
94-08
Creative Strategy and Execution in International Magazine Advertising
by H. Spotts and etc.
Published March 1995
94-09
Use and Effect of Humor in Different Advertising Media
by Marc G. Weinberger and etc.
Published March 1995
94-07
Investigation of the Communication Clues That Affect Consumers' Responses to Negative Product Safety News
by J. Romeo and etc.
Published March 1995