Series:

Sport Management

2 total works

Cover of Sport and the Media

Sport and the Media

by Matthew Nicholson

Published 6 November 2006
Sport and the Media: managing the sport-media nexus is a unique text which combines an analysis of the sport media industry with practical sport media management skills. The book is designed to equip students within sport management and related courses who need to understand the nature and scope of the sport media nexus, as well as develop the skills to manage the media promotion and coverage of sport organisations. This books covers topics including: Historical development of sport and the media Current commercial and contextual relationships between the media and sport industries How audiences and advertisers drive the media coverage of sport Ways in which the media industry generally and the sport industry more specifically are structured to produce content/news/products How the media represents sport in order to sell it This book will help students to acquire a working knowledge of sport-related media that will help their studies and their progression towards a career in this sector. It is also a useful guide for teachers of the subject and practioners already working in the industry.

Cover of Sport and Policy

Sport and Policy is the first book of its kind to critically analyse the regulatory role of the state and its impact on sport and the intersections of sport with other areas of government policy. Offering a unique and comprehensive examination of how sport is affected by a range of government policy, each chapter uses an international comparative approach in order to facilitate a broad understanding of sport and policy in a global context.

This book is essential reading for any student or practitioner studying or working in policy today, and is:

The first book to examine the intersection of sport with other (non-sport) policies from an international perspective including topics such as gambling, the media, social inclusion and economic developmentFar-reaching in scope encompassing government regulation and sport's intersections with other government policies

This challenging text provides an accessible critical analysis of the intersections of sport with government policy.